madeinmedia
Full-Service Media and Marketing Agency, Servicing Businesses Of All Sizes Nationwide.
Although new by name we are not the new kids on the block. We have been building long and trusting relationships with our media suppliers for over 35 years. Our many years of experience and strong media relationships will benefit your business with very competitive rates, value and understanding on most importantly, what works!
We aim to maximise every dollar of our client’s budget and ensure that every placement we make is targeted in the most cost-effective way at the best possible rate. We work hard to secure added value for all our clients.
We regularly review and optimise our client’s activity to ensure we are delivering the best possible results.
madeinradio
Radio is trustworthy, listeners develop a bond with these radio personalities, they are with them in the mornings on their commute to work, and in the evenings on their way home from a long day. They become that trusty companion and taking advantage of this through advertising can bring great results for a brand. As a business owner, you might be planning your new marketing strategy and looking for ways in which to increase your brand awareness and sales. Traditional methods of advertising have started to be overlooked due to common misconceptions. Fortunately, we can advise on why you should look at radio advertising to achieve your advertising goals. Radio advertising makes your business memorable due to the frequency of a radio ad playing a number of times throughout the day, week, or month, the ad becomes memorable to the listener, and results in your business being top of mind.
Radio ads use one sense; the sense of hearing, which means the listeners must use their imagination to create a picture of what they are hearing. The better your script is, the easier it becomes for the listener to see the story in their minds and see the personality of your brand in that story.
Radio advertising continues to prove an excellent medium for reaching audiences through its high penetration levels and repetition, and because radio ads have a high call to action, they generate excellent consumer recall.
madeintv
TV captures the attention of your target audience in multiple ways. From a 15-second spot to branded entertainment, there is a TV solution to suit your objectives and your budget. TV remains the ultimate, unbeatable, undeniable brand-builder. It is in 95% of New Zealand homes. New Zealanders spend 2 hrs and 16 minutes of their day watching TV on a TV set, on average, and 89% of that time is spent watching live broadcast TV.
You can watch TV anytime, anywhere. TV is a remarkably effective medium with its ability to build a deep connection with audiences.
madeinbillboards
Billboards when designed correctly will grab the attention of passers-by, and it only takes a moment to absorb a marketing message high up on a billboard. Crafted with the quick glance of a commuter zipping down the highway in mind, you not only have a good chance your ad will be viewed but also more opportunity for your marketing message to be absorbed and potentially acted upon. According to a Nielsen study, most individuals who notice a billboard will look at the message at least some of the time.
Those who see it are then about 50% likely to highly engage with the ad, meaning they will remember it and take advantage of the billboard’s call to action. outdoor advertising is a great way to increase consumer awareness and drive consumer behaviour.
madeindigital
Digital marketing allows you to get in front of your audience and engage with them in a way that is relevant, personal, timely and cost effective. Even better is that all results are measurable and transparent allowing you to hold every marketing dollar accountable for increasing awareness or driving new business.
Whether your objective is awareness, reach, leads or sales between Google Ads, SEO, Facebook, YouTube,GMail and LinkedIn Made In Media can lean on their years of experience creating digital strategies and managing digital campaigns to come up with the right combination to achieve your goals on your budget.
While Digital marketing offers unprecedented reach across New Zealand for larger businesses it also offers a great solution for many small and medium sized businesses who are not able to commit to the budget and commitments for national broadcast advertising through traditional channels but are looking to grow and build their local customer base.